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Google’s responsive search ads (RSAs) can be hard to tackle. If you follow Google’s recommendation and write 15 headlines and

September 11, 2024 No Comments

For years, Google Ads has been seen by digital marketers as a great platform to drive low-funnel sales. At the

April 30, 2024 No Comments

Performance Max campaigns frustrate many Google Ads marketers for being a black box. While they allow serving ads in multiple

April 22, 2024 No Comments

Managing Google Ads campaigns can be a daunting task, with the need to constantly create, edit, and optimize ad copy

April 10, 2024 No Comments

In October 2023 Google rolled out Demand Gen campaigns to all Google Ads accounts, replacing the older Discovery campaigns. This

February 19, 2024 No Comments

Google Ads have an exciting new feature: headline and description ad assets. What are Headline and Description assets, you ask?

February 9, 2024 No Comments

Did you know Google often changes your product titles in shopping ads? A Google Ads feature called optimized titles can

February 3, 2024 No Comments

One crucial aspect of running successful Google Ads campaigns for Ecommerce is selecting the right bid strategy. In this article,

February 1, 2024 No Comments

A/B testing is a methodology to test marketing tactics, with the objective of optimizing results over time. In this article,

November 9, 2023 No Comments

Competitor analysis is an important tactic that can help to reveal valuable insights and improve your ads’ performance. By identifying

October 12, 2023 No Comments