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For any online store owner, the product detail page is a critical component that plays a significant role in the

March 10, 2024 No Comments

As an e-commerce business owner, you know that driving traffic to your Shopify store is only half the battle. The

February 28, 2024 No Comments

Competitor analysis is an important tactic that can help to reveal valuable insights and improve your ads’ performance. By identifying

October 12, 2023 No Comments

Many Ecommerce websites struggle with low conversion rates (CVR). Their website looks great (or so they think) and their teams

September 1, 2023 No Comments

Over the years, I’ve managed all digital marketing channels for 20 online shops and learned valuable lessons. Here’s what I’ve

August 24, 2023 No Comments

Introduction SEM, or Search Engine Marketing, includes two channels – SEA, also known as PPC or paid search; and SEO

August 2, 2023 No Comments

Introduction Marketing, branding, and advertising are all vital components of a comprehensive strategy to promote products or services. Commonly used

July 5, 2023 No Comments

Introduction Google’s search engine is the world’s leading search engine, with a staggering 93% market share, and is responsible for

July 3, 2023 No Comments